Journal
Media19 August 20265 min read

What happens before we press record

Most of a good shoot happens on paper. Here is how we prepare.

A portrait shoot in a photo studio

By the time a camera comes out, most of the decisions are already made. A clear brief, a shot list and a schedule save hours on the day.

We agree on the formats first: vertical for social, horizontal for presentations, stills for print. Then we plan each shot so that one production covers every need.

A shot list is a promise to the client and a map for the crew.

On the day, a single point of contact keeps the crew, the client and the people being filmed on the same page.

A shot list is a promise to the client and a map for the crew. It is also the reason we finish on time.

Written by the Boite²Com team in Antananarivo. Want to talk about it? Write to us.

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